>> Green chemistry, also known as sustainable chemistry, is assuming an increasingly important position in R&D centers across the global chemical industry. Chemical manufacturers say they attracted by the potentially lucrative markets for "greener" chemicals, from which companies' less sustainable products may be excluded.
>> Drivers include tightening environmental regulations, such as the European Unions' (EU) Registration, Evaluation and Authorisation of Chemicals (Reach) program, that aim to curb the production and use of potentially harmful substances, and growing consumer demand for products that are energy saving and derived form renewable raw materials, executes say.
>> The number of applications for which greener chemicals or chemistries offer a distinct business advantage is increasing, industry executives say. Applications include batteries, solvents, catalysts, polyols, cosmetics, and pharmaceuticals, as well as lower energy - using processes, they add.
[Source: Chemical Week]